Hi! I’m Paula Lavandera. Based in Barcelona, I started as fashion photographer, but i found myself also in creative and visual art direction. The place where I can explore and work through other creative areas. Inspired by an introspective & imaginative vision my creations take a conceptual, introspective and artistic perception. Throught my ideas i try to express a history or a concept, which is narrated through the differents decisions of the project as could be the photo, movement or the stylism, among others. So ideas and references take a very important place in my projects. 

It’s like a circle, everything is related and feeds back other decisions.




[Contact]

Instagram: @_lavandera
Email: hello.paulalavandera@gmail.com


[Studies] 

2022-2023 / Art Direction Postgradute Degree at Idep Barcelona 

2021-2022 / Future Management for Photographers Postgraduate Degree at Idep Barcelona 

2018-2022 / Photography and Audiovisual Degree at Idep Barcelona


[CV]

December 2022-June 2023 / Photographer in house at Francina Modelling Agency and Photographer for Francina Academy 

Septembrer-November 2022 / Junior at the Art Departament, Development and Photography of Francina Modelling Agency 

June 2022 / Assistant & retoucher for Tanit Plana 

November 2021 / Book for Alin Diaw from Trend Models


[Press] 

March 2022 / Subliminal - NEO2

August 2022 / DES FEMMES - Vein Magazine 



[Other projects] 

2023 / Santa & Cole ‘Iconic Itself’  - Art direction and campaign / Proyect tutorized at Idep Barcelona by Fuego Camina Conmigo / Photographer: Manel Cano 

2023 / Ölend  Rebranding & visual identity / Web, lookbook, photo campaign & video / Proyect tutorized by Pedro Ajo, Maria Gaminde, Marc Puig & Alvar Riu / Lookbook’s photographer: Maria Gaminde 

2023 / Flora Torba by Banzai Turba - Art direction / Proyect tutorized by Malva Sawada / Photography by Marçal Vaquer 

2021 / Photographer at Javier Aceituno’s project with Vú Barcelona by Jaoquín Verdú; Campaign, lookbook & ecommerce.


[Valuated Works] 

2023 / ‘Iconic Itself’ campaign for Santa & Cole, Selected at ADG LAUS 2024

2023 / Ölend Rebranding, Graphic & Art Direction Selected at ADG LAUS 2024

2023 / Preselected for Flama’23 with Des Femmes